Marketing Project Management
You have a team. You have ideas. What you need is someone to take the brief, manage the people, hit the milestones and get it across the line. That's what we do.
Not a retainer. Not ongoing. A defined project, a defined outcome.
Which service fits?
Both sit under our Marketing pillar. Project management is for a defined initiative with a finish line. Managed services is for ongoing strategy and execution when you want us embedded as your team.
This service
We take the brief, coordinate your team and vendors, and deliver to a fixed scope and deadline.
Fixed fee · Defined timeline · You keep creative control
Also consider
We act as your marketing department, owning strategy, channel execution and reporting on a rolling basis.
Who this is for
This service works best for organisations with a real deliverable, a real deadline, and a team that needs coordination rather than replacement.
Your team has the talent but not the bandwidth to manage delivery on top of everything else. We take on the coordination so they can focus on the work.
You have the product and the ambition. We manage the marketing side of the launch as a single project with clear milestones, local expertise, and one point of accountability.
Creative here, media there, web somewhere else. We act as the central project lead, keeping all parties aligned to one timeline and one set of objectives.
A board presentation, a trade show, a product launch date that cannot move. When missing the deadline is not an option, you need someone whose only job is to make sure it does not.
What we manage
Any marketing initiative with a clear start, a defined output and a deadline is a candidate for this service. Here are the most common.
Product launches, seasonal promotions, new market entries. We manage the brief, coordinate creative and media, and ensure everything hits on schedule.
From the invite campaign to the post-event nurture sequence. We manage every marketing touchpoint so your team can focus on delivering the event itself.
Scoping, vendor management, content coordination, QA and go-live. We get the brief to a live URL without the delays that happen when no one is steering the ship.
Coordinating the rollout of a new brand identity across all channels, collateral, and touchpoints. The detail work that gets missed when there is no project owner.
End-to-end delivery of a paid campaign, from brief through to reporting. We bring in the right channel specialists and manage their output so you get one accountable delivery partner.
Entering Malaysia, Singapore or the ANZ market for the first time. We manage the localisation, channel setup, and launch campaign as a single structured project.
How it works
Every project follows the same structure, adapted to your timeline and scope. You always know where things stand.
Stage 01
Structured scope of work with deliverables, timeline, and success criteria agreed upfront.
Stage 02
Roles, responsibilities, and approval flows mapped across your team and vendors.
Stage 03
Weekly status updates, blocker management, and dependency tracking throughout delivery.
Stage 04
Every deliverable checked= against the brief before anything goes live.
Stage 05
Clean delivery plus a wrap report covering outcomes and next steps.
Project delivery
Fixed timelines and a clear split between what we manage and what stays with you.
From the moment we start, these responsibilities move to Synapsys. You hand them over once. We carry them through to delivery.
Creative direction and strategic oversight remain entirely yours. We handle delivery. You keep the vision and the final word.
We handle coordination and delivery, not the vision. You stay in control of what matters.
Every timeline is agreed in the scope of work before we start. Ranges below reflect common project types.
Final timelines depend on scope complexity, approval cycles, and vendor lead times.
Why Synapsys
Most project managers come from software or construction. We work exclusively in marketing. We know what a brief actually means, why creative reviews slip, and how media plans get derailed.
We don't favour any particular vendor or agency because we don't run a full-service shop. We get the best from whoever is already working with you.
You agree the scope and the price before we start. No retainer billing, no scope creep surprises. If it grows, we renegotiate; you always know what you're paying for.
Send us your brief or book a short call. We will tell you whether project management is the right fit, what we need from you, and how we would scope it. No pitch, no commitment.
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