Individuals or Teams
Engage one specialist for a defined role, or assemble a dedicated marketing team for campaigns, launches or ongoing growth.
Service · AI & IT Outsourcing
Build Your Marketing Team Without Building Your Marketing Team
Hire individual marketing specialists or build a dedicated team that scales with campaign demand, without permanent headcount or long recruitment cycles.
Why this model
Flexible marketing capability without permanent hiring complexity
Hire one specialist or assemble a dedicated team onsite, hybrid or remote for short campaigns, annual contracts or long-term support, without recruitment delays or permanent headcount risk.
Scale on Demand
Increase or reduce team size around campaign peaks, product launches or seasonal demand with no penalty for scaling.
Accelerate Campaign Delivery
Deploy experienced marketers quickly for launches, funnel builds, content sprints and performance campaigns.
Bridge Capability Gaps
Access niche expertise unavailable internally, from AEO/GEO specialists to paid media, CRM and marketing automation.
Talent categories
Specialist talent categories
Synapsys provides marketing specialists across strategy, performance, content, SEO, AI search visibility and campaign delivery.
Strategy
Marketing Strategy & Growth Experts
Specialists who define marketing direction, brand positioning, growth plans and operating models for scalable demand generation.
- Marketing Strategist
- Brand Manager
- Growth Marketing Manager
- Marketing Operations Manager
Performance
Performance & Demand Generation Experts
Specialists who plan, execute and optimise paid campaigns, funnels and conversion paths to drive measurable growth.
- Performance Marketing Manager
- Paid Media Specialist
- CRO Specialist
- Marketing Analyst
Visibility
Content, SEO & AI Search Experts
Specialists focused on organic visibility, content production, social channels and AI search optimisation including AEO and GEO.
- SEO Specialist
- AEO/GEO Specialist
- Content Marketing Manager
- Social Media Manager
Role catalogue
Specialist roles you can engage
A non-exhaustive selection of specialist roles that can be engaged individually or as part of a dedicated team.
Performance Marketing Manager
Plans and manages paid campaigns across channels to drive leads and revenue.
Paid Media Specialist
Executes and optimises ads on Google, Meta, LinkedIn and other platforms.
SEO Specialist
Improves organic search rankings, site structure and technical SEO performance.
AEO/GEO Specialist
Optimises content for AI search engines, answer engines and generative visibility.
Content Marketing Manager
Owns content strategy, editorial calendars and multi-channel content production.
Copywriter
Writes campaign copy, landing pages, ads and brand messaging that converts.
Email Marketing Specialist
Builds newsletters, nurture sequences and lifecycle campaigns that drive engagement.
Social Media Manager
Manages social channels, community engagement and platform-specific content.
Marketing Automation Specialist
Designs automated workflows, lead scoring and campaign orchestration in MarTech platforms.
MarTech/CRM Specialist
Configures CRM, marketing stacks and integrations for reliable campaign delivery.
Brand Manager
Protects brand identity, messaging consistency and market positioning across touchpoints.
Marketing Project Manager
Coordinates campaign timelines, stakeholders and deliverables across marketing initiatives.
Creative Director
Leads creative direction for campaigns, assets and brand expression.
Graphic Designer
Produces visual assets for campaigns, social, web and print channels.
Video Content Producer
Creates video content for ads, social, webinars and brand storytelling.
Marketing Analyst
Tracks campaign performance, attribution and ROI to inform marketing decisions.
Conversion Rate Optimisation Specialist
Tests and improves landing pages, funnels and user journeys to increase conversions.
Community Manager
Builds and nurtures audience communities across digital platforms and events.
Engagement models
How organisations engage Synapsys
Choose the structure that fits your campaign scope, delivery model and operating preferences.
Project-Based Specialists
For specific marketing initiatives: campaign launches, rebrands, funnel builds, audits and seasonal pushes.
Dedicated Resources & Teams
Full-time marketers or scalable teams embedded in your organisation for ongoing growth or always-on channels.
Remote, Hybrid or Onsite
Remote expertise with onsite collaboration when your campaigns require it.
Build-Operate-Transfer
Synapsys builds and runs marketing capability, then transfers the team or operating model to your organisation.
Getting started
A simple process to get started
We help define the right roles, team structure and engagement model based on your business goals, campaign timeline and delivery requirements.
01
Choose
Decide whether you need an individual specialist or a dedicated team.
02
Define
Share the roles, skills, channels, KPIs, timeline and campaign outcomes required.
03
Match
Synapsys recommends suitable specialists or team structures for review.
04
Scale
Start the engagement and scale the team up or down as your campaigns evolve.
Still have questions?
Tell us what roles or outcomes you need. We will recommend whether an individual specialist or a dedicated team fits best, and what engagement structure makes sense. No pitch, no commitment.
Book free consultationFAQ
Common questions about marketing contractors
Performance marketing, paid media, SEO, AEO/GEO, content, email, social, MarTech, brand, creative, analytics and marketing project management. You can hire one role or assemble a multi-disciplinary team based on campaign scope and internal gaps.
Individual specialists suit defined skill gaps: one channel, one campaign or advisory support alongside your internal team. A dedicated team fits when you need several roles working together on launches, always-on growth or a full marketing squad without permanent hiring.
Marketing contractors embed named specialists or teams into your organisation for a defined period or project. Managed services is an ongoing retainer where Synapsys owns end-to-end marketing operations. Contractors give you flexible headcount; managed services gives you a fully outsourced function.
Yes. We place specialists who optimise content for answer engines, generative search and AI-powered discovery, alongside traditional SEO and content marketers. This is useful when organic visibility needs to cover both Google rankings and AI citation surfaces.
Engagements can be short-term for a campaign or launch, annual for sustained capacity, or long-term for embedded support. Team size can scale up or down as workload changes, with no penalty for resizing based on agreed project needs.